888 and NetEnt Team Up

January 10, 2013

888 online casino is one of the largest, most reputable online gambling sites around. 888 online casino is also something of an odd one out compared to other online casino sites, as it developed its own online poker platform, as well as a wide range of other online gambling games. But this is about to change.

Net Entertainment (NetEnt), one of the top olefin gambling software developers in the world, has just signed a partnership agreement with 888 online casino top provide a range of new online gambling games. This will include standard games playable via the 888 online casino site, and also mobile casino games for players who want to access the online casino using a smartphone or pad.

Per Eriksson, CEO of Net Entertainment has said that, “(NetEnt) is very excited that 888 has selected Net Entertainment as supplier for a wide range of the Company’s best in class casino games to be distributed over their casino, bingo and regulatory networks.”

We can understand why Net Entertainment would be so pleased to sign this new partnership agreement, there are very few online casino operators with the reach and reputation of 888 online casino, this really is a massive contract.

This is also a major change in policy for 888 online casino. As we mentioned previously, 888 has always developed its own software platforms, and in many ways this has been one of the major attractions of the 888 online casino site, it wasn’t simply another cookie cutter online casino, with a license to offer NetEnt, Playtech, Cryptologic or Microgaming online gambling games. We are sure that many 888 online casino players will find the transition to the new NetEnt developed platform quit smooth. However, there are bound to be a percentage of existing 888 online casino customers who will not appreciate such a sweeping change being made to their favorite online gambling site.

It will be very interesting to see just what happens when 888 online casino begins to deploy the new Net Entertainment developed online gambling games. We expect that there will be many players who will decide it is time to leave 888 and look for another unique online casino site to play at.

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