New 888 Facebook App

March 9, 2013

It was just last month that 888 online casino launched its Facebook real money online bingo application. We can only guess that this launch has worked out very well for 888, as they have now followed up with a complete range of casino table games, in free to play format on Facebook.

888 online casino is one of the top rated online gambling companies in the world, so it is not surprising that it is ready, willing and able to begin exploiting Facebook as a marketing avenue. This has been an emerging trend over the last few months, with many online casino operators making a subset of the casino games available, in a free to play format, via social networking sites such as Facebook. Of course, even though these are free to play offerings, there is some (often lots) of pushing for free to play customers to make the move to the equivalent pay to play online casino.

Speaking about the launch of Magic888, Itai Fieberger of 888 has said that,”This launch marks a significant extension in our real money social offering. The successful launch of BingoAppy has indicated the potential that social gaming offers, and we are delighted to expand our gaming portfolio with the launch of our MAGIC888 casino. Facebook users in the UK the opportunity to enjoy 888’s award winning casino while introducing new features which leverage the social experience Facebook offers.”

And it is here that we see a subtle difference between the way that 888 online casino is tackling Facebook, and the way that other online gambling companies are. 888 online casino is quite openly making sure that there is a pay to play portion, a real money section of the free play Facebook app. Overall, this is a much more honest way of using Facebook as a marketing vehicle, and we think that Magic888 will reap the rewards of this over time.

So if you would like some free to play online gambling action, with the option of actually wagering real money, Magic888 from 888 online casino, via Facebook, may be worth checking out, it is possibly the best offering of its kind available at the moment.

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