Online Gambling Revenue Continues to Rise

December 20, 2011

Computer games have been big business for decades, all the way back to the very first pong style consoles. In the modern commercial gaming environment, Multi Player Online Role Playing Games (MMORPG) such as Blizzard’s World of Warcraft continue to pull in hundreds of millions of dollars in revenue each year. Today, Bioware in conjunction with LucasArts have released Star Wars the old Republic, an eagerly awaited MMORPG which is part of the Star Wars franchise, that has the possibility of topping even the mega multi-million income generated by WoW.

So it may come as a surprise, when faced by these major revenue streams backed by billion dollar companies, to learn that online casinos are beginning to have an effect upon the gaming market.

Price Waterhouse Coopers have released the findings of a recent survey they undertook, which takes a look at the revenue share of the online gaming industry. The survey suggests that online casinos will capture an additional market share of 9.2% per year, for the next three years. This will equate to some $183 billion in 2015.

The majority of this increase in revenue is likely to be captured from evolving markets, which have jet to be exploited to their full potential. These markets include the potentially massive Asian market, which is only now becoming the low hanging fruit, as internet technology in Asian countries such as Thailand, Cambodia, Vietnam and Laos catches up with the rest of the world.

Another major influence upon online casino revenue is the fact that many Western Governments are finally coming to grips with the legality and legislation of online casinos. Whilst recently there have been some negative side effects of this, overall it has been healthy for the online casino industry, as it has led to an increased level of trust, thus attracting more online gamblers.

Whether the results of this recent survey and the forecasts that have been made based upon them will come to fruition is another question. It is possible that we have reached a watershed in online casino development, with major operators being forced to take a step back and tackle the legal and administrative responsibilities they may soon find themselves facing. This may slow growth in the short to mid-term.

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