Slots of Vegas Award Biggest Loser

January 5, 2012

A very intriguing three month competition, run by Slots of Vegas, drew to a close on the 31st of December. Titled the Biggest Loser, the competition aimed to do just what the name suggests, find the biggest slots loser! The winner, or loser actually (yes it is confusing) won a $10,000 cash prize!

The competition was coordinated using Facebook, and Slots of Vegas members were invited to submit their Biggest Loser stories. These stories were shared with friends, family and other acquaintances and the story with the most Facebook likes were awarded with prizes throughout the duration of the event. The ultimate winner of the event managed to accumulate of 50,000 Facebook likes! A massive amount of social networking went on to achieve this! As a special bonus prize, Slots of Vegas also selected a Biggest Loser story which they happened to connect with at a roots level, and awarded that person a surprise cash prize of $2,500.

A spokesman for Slots of Vegas has stated that they really enjoyed all of the Biggest Loser stories, and although the overall winner was obvious, they felt they should award the entrant who got the ball rolling with an excellent Biggest Loser story. Hence the surprise cash prize.

Slots of Vegas are looking to become one of the major online slots casinos, and this kind of socially enabled competition is a great way to build a loyal community of online slots players. Think about it a moment, people who play online slots are entirely computer literate, it is more than likely that they subscribe to one or more social networking sites such as Facebook, LinkedIn, Twitter or Google+. Online casinos which recognize this and utilize it as a business tool are bound to leap ahead of the competition.

There were more than 200 entries to the Slots of Vegas Biggest Loser competition, an indication that a percentage of online casino players do follow the social networking activities of their chosen online casino. Internet marketers have long known the value of a well-planned, tightly targeted social networking campaign, and online casino providers could benefit by following their example. Let’s hope other online casinos follow Slots of Vegas and run similar competitions in the coming months.

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